New AMG Specialist but a familiar face at Mercedes-Benz of Norwich

James Cooling based at Mercedes-Benz of Norwich has recently become the retailer’s AMG Specialist. Having joined Robinsons from Norfolk Motor Group in 2015, James has built up a near encyclopaedic knowledge of the Mercedes-Benz range over the years. Having taken a keen interest in the manufacturers performance models, James, is always one of the first to gain knowledge on new Mercedes-AMG releases. James explains, “it's nice to be recognised in the group as one of only two dedicated AMG Specialists, along with Dom at Mercedes-Benz of Cambridge. I look forward to welcoming many faces both new and familiar in my enhanced role”.
Mercedes-AMG is the performance division of Mercedes-Benz, with its mission to create the most sought-after vehicles in the world. With the ‘One Man – One Engine’ philosophy, every engine in a Mercedes-AMG 45, 63 or 65 model is handcrafted to the strictest quality standards by its own highly trained master engine builder. For 50 years, these thrilling driving machines are the product of skilled craftsmen, designers and engineers who live to test the limits.
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James Cooling with the Mercedes-AMG E 63, which he configured as a showroom vehicle.