In its fourth generation, the new A8 sets the raised benchmark for Vorsprung durch Technik – with a new design language, an innovative touchscreen operating concept and a systematically electrified drive. This model is the first production automobile in the world to have been developed for highly automated driving.
Inside and outside, the new A8 is a pioneer…this is the start of a new era for Audi. Born on the track, the things you expect like sportiness, lightweight construction and quattro permanent all-wheel drive are expressed at first sight.
In the interior, experience technology and aesthetics in a new and enhanced way. Built to blend seamlessly with the innovative touch operating concept, the expansive surfaces convey the relaxed atmosphere of a luxury lounge. Expect tranquillity.
MMI touch becomes MMI touch response: this revolutionary operating concept in the new A8 brings Audi’s quality standards and numerous innovations into the digital age. The system does away with the rotary push-button control and touchpad of the predecessor model. The instrument panel is kept largely free of buttons and switches.
The A8 is the definition of Audi Intelligence: Dual touch screens, Audi Virtual Cockpit, up to 41 driver assistance systems and a host of intelligent technologies. The future of driving begins with the A8.
The new Audi A8 will, for the first time, be equipped with an electrified drivetrain as standard. In line with this, all engines will be equipped with mild-hybrid technology which provides for superior, smooth running as well as improved performance, coupled with enhanced efficiency.
Every version of the vehicle gets some form of electrification. All of the A8’s powerplants will make use of 48-volt electrics to power a mild hybrid system that lets the car coast with no combustion engine at all for up to 40 seconds at a time.